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EMARKETER

The attention gap: Why mobile gaming deserves a bigger role in the media mix

This sponsored video from Admazing looks at the opportunities and challenges of advertising in mobile games.

Article  |  Oct 22, 2026
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Mobile Games
United States
Worldwide

Jorge Prado, CEO and Co-Founder of Admazing, joins EMARKETER’s Yory Wurmser to discuss how brands can make mobile gaming a more effective part of their advertising strategy. Hear what’s holding back investment, how marketers can measure what matters, and what brands should consider when entering the channel.

Made possible by

Admazing

 

 

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