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August 19, 2026
Young Consumers Are Most Likely to Say Businesses Using AI to Generate People and Voices in Ads Is Unacceptable
Methodology
Data is from the August 2026 Bentley University and Gallup "Business in Society Survey." 3,270 US adults ages 18+ were surveyed online during May 4-11, 2026. Results were weighted to be representative of the US adult population by age, education, education level, gender, Hispanic ethnicity, race, and region. Demographic weighting targets are based on the most recent American Community Survey from the US Census Bureau. The margin of error at the 95% confidence level for the total sample is +/-2.4 percentage points for response percentages close to 50% and +/-1.4% for response percentages close to 10% or 90%.Chart Title
Young Consumers Are Most Likely to Say Businesses Using AI to Generate People and Voices in Ads Is UnacceptablePublication Date
August 19, 2026