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January 1, 2026
Life Insurance Penetration Will Hover Around 50% Through 2028 as Declines Level Off
Methodology
Estimates are based on the analysis of various elements related to the insurance market, including historical trends and revenue reports of the major players in the insurance market, historical trends in consumer behavior, reported national statistics from standard-setting organizations, government branches, census bureaus, and the Federal Reserve, and estimates from other industry associations.Featured In
US Insurance Policyholders 2026Sources
Chart Title
Life Insurance Penetration Will Hover Around 50% Through 2028 as Declines Level OffPublication Date
January 1, 2026