Dec 24, 2009
  • Research and Analysis on Digital Marketing and Media
  • Objective Analysis of Internet Market Trends
  • Data from Over 4,000 Worldwide Sources


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R E C E N T    R E P O R T

Social Network Ad Spending: 2010 Outlook

2009 will end with major shifts in social network advertising spending. Facebook, at 350 million users worldwide, is the premier destination for marketers in the US and many worldwide markets. It will surpass its former rival, MySpace, in ad revenues in 2010. In total, marketers will spend $2.2 billion to advertise on social networks worldwide in 2009, with $1.2 billion in spending in the US. In 2010, Facebook will account for nearly one-quarter of all social network ad spending worldwide, up from 20% in 2009.

Learn more in eMarketer's report, Social Network Ad Spending: 2010 Outlook