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December 11, 2025

45% of US Adults Think Pleasant and Happy Images in Pharma Ads Are Misleading, (% of US adults, on how they feel about seeing pleasant and happy visuals alongside potential side effects in TV or online video pharma ads, Nov 2025)

45% of US Adults Think Pleasant and Happy Images in Pharma Ads Are Misleading, (% of US adults, on how they feel about seeing pleasant and happy visuals alongside potential side effects in TV or online video pharma ads, Nov 2025)

Methodology

Data is from a December 2025 SiriusXM Media "Pharma & Healthcare Soundboard Study." 2,158 US adults aged 18+ from the SiriusXM proprietary panel of listeners were surveyed during November 2025.
45% of US Adults Think Pleasant and Happy Images in Pharma Ads Are Misleading, (% of US adults, on how they feel about seeing pleasant and happy visuals alongside potential side effects in TV or online video pharma ads, Nov 2025) | EMARKETER