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March 1, 2024
Google Will Remain the Top Destination for Search Ad Spending in the Generative AI Era (% of US traditional search ad spending, by company, 2024 & 2026)
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Generative search could reduce reliance on traditional search and SEOTech Trends H1 2024Google’s AI Overviews aren’t hurting publisher traffic yet, but it still looms largePerplexity will launch ads in Q4, but marketers may be hesitant to investPerplexity rolls out a host of shopping features, including in-search shoppingGoogle is testing ads in chatbots with AI startupsChart Title
Google Will Remain the Top Destination for Search Ad Spending in the Generative AI Era (% of US traditional search ad spending, by company, 2024 & 2026)Publication Date
March 1, 2024
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