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Boost your brand and generate demand with media programs.

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See our latest press releases, news articles or download our press kit.

Speak to a member of our team to learn more about EMARKETER.

Explore plans and subscriptions.

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March 4, 2025

Extent to Which US AI Users Trust the Info Provided by GenAI Compared to Organic vs. Paid Search Engine Results, Jan 2025 (% of respondents)

Featured In

As Google scrambles to monetize AI search, trust and ROI concerns mount Perplexity’s ad chief departs as AI search struggles to monetize Perplexity steps away from its advertising goals without measurable monetization results

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Chart Title

Extent to Which US AI Users Trust the Info Provided by GenAI Compared to Organic vs. Paid Search Engine Results, Jan 2025 (% of respondents)

Publication Date

March 4, 2025

Sources

Source information is only available to PRO subscribers.

Featured In

As Google scrambles to monetize AI search, trust and ROI concerns mount Perplexity’s ad chief departs as AI search struggles to monetize Perplexity steps away from its advertising goals without measurable monetization results

Topics

Search Artificial Intelligence (AI)United States