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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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November 8, 2024

Importance of Sustainability and DEI to the Company/Brand According to CMOs Worldwide, June 2024 (% of respondents)

Note

Respondents were asked, "Which of these statements apply to your company or brand?" Please select as many as you think apply for each topic.

Methodology

Data is from the November 2024 NielsenIQ and GfK report titled "CMO Outlook." Nearly 600 senior marketing leaders worldwide were surveyed during April-June 2024. Respondents were from companies from 18 countries with over $50 million in annual revenue or with over 250 employees.