An updated version of this chart is available.
View the latest data
Already have a subscription?Sign In
Log in to see the full chart
Log in to see the full chart
July 15, 2024
Current vs. Maximum Amount US Adults Spend/Willing to Spend Monthly on TV/Streaming Subscriptions, 2023 & 2024
Methodology
Data is from the July 2024 Hub Research report titled "Monetization of Video." A US census-balanced sample of 1,600 US adults ages 16-74 were surveyed online during June 2024. All respondents have broadband access and watch at least 1 hour of TV per week.Chart Title
Current vs. Maximum Amount US Adults Spend/Willing to Spend Monthly on TV/Streaming Subscriptions, 2023 & 2024Publication Date
July 15, 2024