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March 1, 2024
Creators Make the Most Money From Brand Deals, but Their Earnings Breakdown Is Changing (billions in US social media creator revenues, by stream, 2021 & 2024)
Note
US-based creators can generate revenues from audiences or brands located inside or outside of the US.Methodology
Estimates are based on the analysis of estimates from other research firms, consumer media consumption, company reports, and device adoption trends.Featured In
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Chart Title
Creators Make the Most Money From Brand Deals, but Their Earnings Breakdown Is Changing (billions in US social media creator revenues, by stream, 2021 & 2024)Publication Date
March 1, 2024