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May 18, 2023

Ways Sports Fans Worldwide Engage With Sports They Regularly Follow, Nov 2022 (% of respondents)

Methodology

Data is from the May 2023 YouGov "The Global Sports Media Landscape." Over 19,000 adults ages 18+ in 18 countries (Australia, Canada, China, Denmark, France, Germany, Great Britain, Hong Kong, India, Indonesia, Italy, Mexico, Poland, Singapore, Spain, Sweden, United Arab Emirates, and the US) were surveyed online during November 11-November 30, 2022. Data is nationally representative for each country except China, Hong Kong, and Indonesia, which use online representative samples, and India and Mexico, which use urban representative samples.

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ESPN's female-fronted SportsCenter experiment represents growing mainstream interest in women’s sports Max to kick-off sports tier with Major League Baseball playoffs Amazon's Thursday Night Football makes record-breaking debut on Prime Video

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Chart Title

Ways Sports Fans Worldwide Engage With Sports They Regularly Follow, Nov 2022 (% of respondents)

Publication Date

May 18, 2023

Sources

Featured In

ESPN's female-fronted SportsCenter experiment represents growing mainstream interest in women’s sports Max to kick-off sports tier with Major League Baseball playoffs Amazon's Thursday Night Football makes record-breaking debut on Prime Video

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Digital Video TV Sports

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