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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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July 8, 2021

Channels/Locations Where US Parent Internet Users Plan to Conduct Back-to-School Shopping, June 2021 (% of respondents)

Methodology

Data is from the July 2021 Deloitte "2021 Back-to-School Survey: Tech Sets the New Standard." 1,200 US parents of school-aged children were surveyed online during May 27-June 5, 2021. Respondents have at least one child attending school in grades K-12 in the fall. Data has a margin of error for the entire sample of +/-3 percentage points.

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