December 10, 2019

Account-Based Marketing (ABM) ROI Compared with Traditional Marketing Initiatives According to B2B Marketers Worldwide, Oct 2019 (% of respondents)

Description

Global B2B marketers were asked how the return on investment (ROI) of account-based marketing (ABM) initiatives compared to those of traditional marketing initiatives.
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Chart Title

Account-Based Marketing (ABM) ROI Compared with Traditional Marketing Initiatives According to B2B Marketers Worldwide, Oct 2019 (% of respondents)

Publication Date

December 10, 2019

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