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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

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Access All Charts and Data

Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.

October 23, 2019

What Marketing Tactics Would UK Gen Z vs. Millennial Internet Users Find Useful in Making Decisions When Booking a Vacation Online? (% of respondents, Sep 2019)

What Marketing Tactics Would UK Gen Z vs. Millennial Internet Users Find Useful in Making Decisions When Booking a Vacation Online? (% of respondents, Sep 2019)

Description

This chart shows marketing tactics that generation Z (aged 16-24) and millennials (aged 24-35) in the UK would find useful in helping them make their decision when they are booking a holiday online. Responses included reviews and UGC, price drop email, personalized website, back in stock email and ... personalized product recommendations.