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September 10, 2019
Pay TV Subscription Status Among US Sports Viewers* vs. Nonviewers, Aug 2019 (% of respondents in each group)
Description
This chart shows the current pay TV subscription status of sports viewers vs. nonviewers in the United States. The statuses listed are: subscribed to traditional pay TV services (cable/satellite), subscribed to vMVPD, cord-cutters and cord-nevers.Methodology
Data is from a September 2019 Altman Vilandrie & Company study as cited in company blog. 5,013 US internet users ages 18+ were surveyed online during August 2019.Chart Title
Pay TV Subscription Status Among US Sports Viewers* vs. Nonviewers, Aug 2019 (% of respondents in each group)Publication Date
September 10, 2019