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Gen Z social usage rising as their parents start to log off

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Spotlight: Marketing Measurement

Here’s when cord-free viewers will outnumber pay TV’s

Is brick-and-mortar outpacing digital in consumer spending?

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Gen Z social usage rising as their parents start to log off

Creators will be the centerpiece of YouTube’s growth efforts

Here’s when cord-free viewers will outnumber pay TV’s

Spotlight: Marketing Measurement

Is brick-and-mortar outpacing digital in consumer spending?

Meta and Google’s hold on digital advertising loosens as TikTok and others gain share

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