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March 12, 2019
Which Marketing Technologies Do US* B2B Marketers Plan to Implement in 2019? (% of respondents, Dec 2018)
Description
Account-based analytics or measurement is the marketing technology that is most likely to be implemented by B2B marketers in 2019. Content personalization and behavioral insights tracking are other capabilities that B2B marketers intend to add to their technology stack this year.
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Chart Title
Which Marketing Technologies Do US* B2B Marketers Plan to Implement in 2019? (% of respondents, Dec 2018)
Publication Date
March 12, 2019
Sources
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