March 12, 2019

Which Marketing Technologies Do US* B2B Marketers Plan to Implement in 2019? (% of respondents, Dec 2018)

Description

Account-based analytics or measurement is the marketing technology that is most likely to be implemented by B2B marketers in 2019. Content personalization and behavioral insights tracking are other capabilities that B2B marketers intend to add to their technology stack this year.
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Chart Title

Which Marketing Technologies Do US* B2B Marketers Plan to Implement in 2019? (% of respondents, Dec 2018)

Publication Date

March 12, 2019

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