What Personalization Tactics Do Retailers Worldwide Use? H1 2018 (% of respondents)
Data is from the August 2018 SLI Systems "H1 2018 E-commerce Performance Indicators and Confidence (EPIC) Report." 276 retail professionals worldwide were surveyed online during H1 2018. Respondents included consultants and those from online merchants and nonvendors. 56% of respondents were from the US. 87% of respondents were manager-level or above. 46% of respondents reported their company's total annual sales to be above $50 million, with 19% generating above $500 million.