What Social Media Platforms Do US Agency Executives Use? (% of respondents, March 2018)
NoteData was provided to eMarketer by RSW/US.
MethodologyData is from the June 2018 RSW/US and Mirren "RSW/US-Mirren New Business Tools Report 2018." Over 300 US senior agency executives were surveyed during March 2018 on the use and effectiveness of business tools. Mirren provides new business strategy for marketing services agencies and RSW/US is a business development group that helps agencies win new business.