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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
Access All Charts and Data
Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
July 9, 2018
Product Categories that US Internet Users Have Purchased* vs. Plan to Purchase** from a Different Retailer on Amazon Prime Day, July 2018 (% of respondents)
Note
Data was provided to eMarketer by AlixPartners.Methodology
Data is from the July 2018 AlixPartners "Amazon Prime Day Consumer Survey and Outlook." 1,124 US internet users ages 18+ were surveyed online during July 1-3, 2018. Respondents were female (55%) and male (45%). Respondents were ages 18-24 (12%), 25-34 (20%), 35-44 (17%), 45-54 (17%), 55-64 (17%) and 65+ (17%). Respondents identified their income as less than $25,000 (16%), $25,000-$49,999 (24%), $50,000-$74,999 (20%), $75,000-$99,999 (15%), $100,000-$149,999 (15%), $150,000-$199,999 (6%) and $200,000 (6%).Sources
Chart Title
Product Categories that US Internet Users Have Purchased* vs. Plan to Purchase** from a Different Retailer on Amazon Prime Day, July 2018 (% of respondents)Publication Date
July 9, 2018