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April 30, 2018
US Internet Users' Attitudes Toward Brand/Store Loyalty, by Demographic, Feb 2018 (% of respondents in each group)
Methodology
Data is from the April 2018 National Retail Federation (NRF) report titled "Spring 2018 Consumer View" conducted by Toluna as cited in company blog. 3,002 US internet users ages 18+ were surveyed online during January 30-February 18, 2018. The margin of error is +/-2 percentage points. Data is nationally representative across age, region, income, gender and race/ethnicity.Chart Title
US Internet Users' Attitudes Toward Brand/Store Loyalty, by Demographic, Feb 2018 (% of respondents in each group)Publication Date
April 30, 2018