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April 1, 2024
Twice the Number of US Creators Prefer YouTube Over Instagram as a TikTok Alternative (% of US TikTok content creators, March 2024)
Methodology
Data is from an April 2024 CivicScience study as cited in company blog. Surveys of US adults ages 18+ were conducted during March 28-29, 2024, with response counts ranging from 1,468 to 2,036. Data is weighted according to the US census.