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November 12, 2024
Event Marketing Tactics US B2B Marketers Plan to Use in 2025, July 2024 (% of respondents)
Methodology
Data is from the November 2024 Sagefrog Marketing Group "18th Edition 2025 B2B Marketing Mix Report." 373 US B2B marketers were surveyed during June 12-July 12, 2024. Respondents were mainly from small and medium-sized businesses (89%) representing various industries in job titles that include manager or director (60%), coordinator or specialist (22%), or other (18% including vice president, C-Level, assistant, and other).Featured In
How AI is changing events platformsSources
Chart Title
Event Marketing Tactics US B2B Marketers Plan to Use in 2025, July 2024 (% of respondents)Publication Date
November 12, 2024