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November 21, 2024

Leading Categories of Gifts US Holiday Shoppers Expect to Give, Nov 2024 (% of respondents)

Leading Categories of Gifts US Holiday Shoppers Expect to Give, Nov 2024 (% of respondents)

Methodology

Data is from the November 2024 National Retail Federation (NRF) "2024 November Holiday Consumer Survey," conducted by Prosper Insights & Analytics. 8,135 US adult consumers were surveyed during November 1-7, 2024. The survey had a margin of error of +/-1.1 percentage points.
Leading Categories of Gifts US Holiday Shoppers Expect to Give, Nov 2024 (% of respondents) | EMARKETER