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August 1, 2024
US Gen Z/Millennial Consumers Who Make Online vs. In-Store Purchases From Creators, June 2024 (% of respondents)
Methodology
Data is from the August 2024 LTK "Festive Forecast: 2024 Holiday Shopper Study." 1,125 US consumers were surveyed online during June 24-25, 2024.Chart Title
US Gen Z/Millennial Consumers Who Make Online vs. In-Store Purchases From Creators, June 2024 (% of respondents)Publication Date
August 1, 2024