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June 13, 2024
What Actions Have US Adults Taken After Watching a TikTok Video? (% of respondents, by gender, April 2024)
Note
Respondents were asked, "What have you done after watching a TikTok video? Select all that apply."Methodology
Data is from the June 2024 DISQO report "TikTok Advertising 2024." 15,243 US adults were surveyed during April 17-19, 2024. In addition, 430,284 DISQO audience members who have opted in to digital journey metering during November 2023-April 2024.Chart Title
What Actions Have US Adults Taken After Watching a TikTok Video? (% of respondents, by gender, April 2024)Publication Date
June 13, 2024