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April 18, 2024
Likelihood of US Social Media Users to Search on Social Platforms to Research a Product Before Making a Purchase, March 2024 (% of respondents)
Methodology
Data is from the April 2024 IZEA report titled "Influencers & Amazon 2024." 1,280 US social media users ages 18+ were surveyed during March 19-20, 2024. The age ranges of the respondents was 18-29 (19.8%), 30-44 (23.5%), 45-60 (30.8%), and over 60 (25.9%).Chart Title
Likelihood of US Social Media Users to Search on Social Platforms to Research a Product Before Making a Purchase, March 2024 (% of respondents)Publication Date
April 18, 2024