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March 21, 2023
Where US Consumers Start Their Search When Online Shopping, Q1 2022 & Q1 2023 (% of respondents)
Methodology
Data is from the March 2023 Jungle Scout report titled "Consumer Trends Report: Q1 2023." 1,000+ US consumers ages 18+ were surveyed online during February 8-9, 2023. Respondents represented 48 US states, all genders, and ages, as well as all employment types and varying income levels.Featured In
Social platforms are cutting into Amazon’s product search dominanceTikTok is changing the way Gen Zs shopWhat’s driving US ecommerce growth in 5 chartsWalmart closes in on Amazon’s retail search lead as its ecommerce bets pay offGoogle plans to weave generative AI into ShoppingWhat marketers need to know about Walmart in 5 chartsSearch Ad Spending Forecast and Trends H1 20235 charts on what marketers should know about the 2023 customer—from media habits to search behaviorGoogle looks to outdo Amazon with generative AI shopping upgradesGoogle unveils free AI-powered ad tools, threatening Amazon’s retail search turfSources
Chart Title
Where US Consumers Start Their Search When Online Shopping, Q1 2022 & Q1 2023 (% of respondents)Publication Date
March 21, 2023