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March 1, 2022
US Subscription Ecommerce Sales , 2019-2024 (billions, % change, and % of total retail ecommerce sales)
Note
Examples include Amazon Subscribe & Save, Blue Apron, Dollar Shave Club, Stitch Fix, TechStyle, and Walmart Beauty Box. Excludes subscriptions to digital media platforms such as Netflix, The New York Times Online, Peloton, Photoshop, Spotify, etc.Methodology
Estimates are based on the analysis of data from benchmark source US Department of Commerce, estimates from other research firms, historical trends, reported and estimated revenues from major online retailers, consumer online buying trends, and macro-level economic conditions.Featured In
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Chart Title
US Subscription Ecommerce Sales , 2019-2024 (billions, % change, and % of total retail ecommerce sales)Publication Date
March 1, 2022