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March 20, 2020
US Consumers' Attitudes on Brand Communications During the Coronavirus Pandemic, March 2020 (% of respondents)
Methodology
Data is from the March 2020 American Association of Advertising Agencies (4A's) article titled "Consumer Sentiment Towards Brands During COVID-19." 1,000 US internet users ages 18+ were surveyed online on March 18, 2020. Respondents were surveyed using 4A's market research platform, Suzy.