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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
December 3, 2019
Challenges US B2B Professionals Face in Developing Account-Based Marketing Target Account Lists, Sep 2019 (% of respondents)
Description
Chart shows challenges B2B professionals located primarily in the United States face when developing target accounts lists for their account-based marketing (ABM) strategy. Challenges include unknown list quality, not having the right technology tools, not knowing where to start and not knowing what ... types of companies are best to target among others.