Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
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Transparently sourced data in visual form, perfect for legitimizing your strategic ideas and thought leadership via internal and external presentations.
June 4, 2019
Effectiveness of Select Digital Platforms' Audience Targeting Capabilities According to US* Agency/Brand Media Buyers, March 2019 (scale of 1-5**)
Description
This chart measures the weighted average response of US marketers who were asked to rate the effectiveness of select digital platforms' audience targeting capabilities. The venues listed are: Amazon, Facebook, Google Display, Google Search, Instagram, LinkedIn, Pinterest, Reddit, Snapchat, TikTok, ... Twitch, Twitter and YouTube.