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March 26, 2018

Leading Retailers* Where US Toys "R" Us Buyers vs. Total Toy Buyers Have Purchased Children's Toys and Games, March 2018 (% of respondents)

Leading Retailers* Where US Toys "R" Us Buyers vs. Total Toy Buyers Have Purchased Children's Toys and Games, March 2018 (% of respondents)

Methodology

Data is from a March 2018 Coresight Research (formerly Fung Global Retail & Technology) survey as cited in company blog. 1,181 US internet users ages 18+ who had browsed for children's toys or games in the past 12 months and 1,092 US internet users ages 18+ who had bought children's toys or games in the past 12 months were surveyed online during March 15-21, 2018. Coresight Research is a research firm for the retail and technology industries.
Leading Retailers* Where US Toys "R" Us Buyers vs. Total Toy Buyers Have Purchased Children's Toys and Games, March 2018 (% of respondents) | EMARKETER