Plans & Pricing
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(% of respondents)
Data is from the September 2017 Capgemini report titled "Turning AI into concrete value: the successful implementers' toolkit." 993 senior executives worldwide who work at companies that are already implementing artificial intelligence (AI) were surveyed during March-June, 2017. Respondents were from Australia (8%), France (6%), Germany (8%), India (9%), Italy (8%), the Netherlands (6%), Spain (7%), the UK (14%) and the US (34%). Respondents belonged to various industries, including automotive (5%), banking (24%), insurance (14%), manufacturing (10%), retail (19%), telecommunications (18%) and utilities (10%). Respondents identified their role as chief analytics officer/chief data scientist/chief data officer (2%), CXO (33%), director/senior director (23%), general manager (11%), president/vice president (14%) and senior manager (17%).
How Do US Brand Marketers Measure Ecommerce Success? (% of respondents, July 2018)
Which Campaign Insights Do Brand Marketers in Western Europe* and the US Find Most Valuable from Their Media Buying Partners? (% of respondents, April 2018)
How Do Brand Marketers in Western Europe* and the US Feel About Data and Walled Gardens? (% of respondents, April 2018)
Consent Management Platform Adoption by UK and US Sites, July-Oct 2018 (% of total sites)
What Is US Internet Users' Main Opinion on Digital Ads? (% of respondents, Aug 2018)
Beyond Ad Measurement and Metrics: In the UK, Marketer Attention Turns to Engagement
Header Bidding Update 2018: What’s the Outlook for Web, Mobile App and Video?
What's the Next Step Beyond Viewability?
It's Time for Digital Advertisers to Start Measuring Attention
What Is the Future of Third-Party Data?
How US Companies Are Becoming GDPR Compliant