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eMarketer is the industry's leading research firm, providing data, insights and perspectives for marketing in a digital world.

Marketers worldwide rely on our platform for information on consumer behavior trends and for trusted data on spending, marketing strategies and tactics.

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  • Customer

    STORIES

    Industry leaders rely on eMarketer as their go-to source for research about the state of the digital marketplace.

    Learn why directly from them.

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  • John Montgomery

    John Montgomery

    COO, N.A.

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    “We’ve made eMarketer available to all of our 23,000 employees around the world which gives everyone ubiquitous access to information whenever they need it.”

    Watch the Video »

  • Bonin Bough

    B. Bonin Bough

    Vice President of Global Media and
    Consumer Engagement

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    “We see eMarketer as a partner that continues to help us understand where the industry is going and what we should be thinking about.”

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  • Babs Rangaiah

    Babs Rangaiah

    Vice President, Global Media Innovation & Ventures

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    “eMarketer is broad, it’s vast and it’s very thorough.”

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    Lisa Utzschneider

    Vice President of Global Advertising

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    “eMarketer is a great one-stop shop for the Amazon Media Group and our sales team.”

    Watch the Video »

  • Nancy Bhagat

    Andy Markowitz

    Director, Global Digital Strategy

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    "We use eMarketer to understand what kind of trends are coming from a B2C perspective and then try to translate them into B2B language."

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RESEARCH

done differently

eMarketer ensures that your decisions never rely on just one panel survey or one datapoint—ever again.

Every report openly references studies and interviews that are handpicked from more than 3,700 research sources. We collect, analyze and share only the most relevant information alongside our own benchmarks and forecasts. That’s how we give customers the most elevated and comprehensive view into the state of the digital marketplace.

Our Approach »