Vinted Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Vinted
The State of UK Ecommerce

The State of UK Ecommerce

Report
Feb 26, 2026

UK ecommerce is entering a steady, mature phase—but there are still opportunities for growth.

eBay scoops up Depop as Etsy refocuses on its core

Article
Feb 19, 2026

The secondhand marketplace is being snapped up by eBay to bolster its standing among Gen Z shoppers.

Resale’s share of fashion spending continues to grow

Resale’s share of fashion spending continues to grow

Article
Feb 13, 2026

Secondhand sales accounted for over 10% of fashion spending in January as interest continues to rise.

Vinted highlights resale’s cost benefits—not sustainability—in US expansion push

Article
Jan 23, 2026

Vinted moves to cash in on US consumers’ rising appetite for resale: The platform will spend millions to establish a foothold in the market.

Western Europe Marketplaces 2025

Western Europe Marketplaces 2025

Report
Oct 29, 2025

Online marketplaces are a crucial channel for growth in Europe. But brands need a nuanced strategy to navigate the complex, fragmented landscape.

UK Trends to Watch in 2025

UK Trends to Watch in 2025

Report
Nov 26, 2024

GenAI and social are set to heavily influence the UK commerce and advertising landscape in 2025, while thrifty consumer behaviors persist and video viewing shifts to mostly digital.

Western Europe Ecommerce Forecast 2024

Western Europe Ecommerce Forecast 2024

Report
Sep 05, 2024

Ecommerce sales have returned to modest growth in Western Europe as the economic outlook brightens and more people embrace the convenience of shopping via mobile phone.

Western Europe Cross-Border Ecommerce 2024

Western Europe Cross-Border Ecommerce 2024

Report
Feb 15, 2024

Cross-border sales are booming in Western Europe despite a slowdown in adoption. As China’s ecommerce giants eye European expansion, local retailers face a competitive threat—and a substantial opportunity.

UK Resale 2023

UK Resale 2023

Report
Oct 27, 2023

The UK’s resale economy is thriving as shoppers look to save money and live more sustainably. Retailers and brands need to act—or risk losing out.

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