Spanish-language Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Spanish-language

Telemundo captures record Spanish-speaking World Cup viewership

Article
Jul 15, 2026

Telemundo leads Spanish-language World Cup viewership: Spanish-language audiences can’t be ignored but require specific ad strategies.

NBCU and Fox ink deal to run 2 Spanish-language Super Bowl broadcasts

NBCU and Fox ink deal to run 2 Spanish-language Super Bowl broadcasts

Article
Oct 15, 2024

In a first for the Super Bowl, there will be two Spanish broadcasts: NBCU and Fox are sharing Spanish-language rights as marketers pay more heed to Hispanic consumers.

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