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EMARKETER

Sony Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Sony

Tech Advertising Remains Insulated from Economic Downturn

Article
Sep 23, 2020

The US computing products & consumer electronics industry will be the fastest growing digital ad spender in 2020, increasing its spend by 18.0% in a year when the total US digital ad market will only grow by 1.7%.

2020 TV and Video Trends

2020 TV and Video Trends

Report
Dec 18, 2019

With 2020 shaping up to be a chaotic year, these are the video trends marketers will need to pay attention to.

Q4 2019 Digital Video Trends

Q4 2019 Digital Video Trends

Report
Dec 05, 2019

Advertisers are making significant investments in connected TV as the TV landscape becomes more fragmented.

How Apple Is Expanding Its Media Business

How Apple Is Expanding Its Media Business

Article
Mar 27, 2019

Apple is expanding its digital media presence at a time when iPhone sales have slowed. Earlier this week, Apple unveiled several new media products, including a subscription news app, gaming platform and video streaming service.

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