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Social audio Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Social audio
Social Media Update Q1 2021

Social Media Update Q1 2021

Report
Mar 30, 2021

The major social platforms hit the ground running in 2021, making substantial investments into many of today’s top social trends: audio, influencers, and short video, to name a few.

Clubhouse and the Social Audio Movement: The good, the bad, and the others

Clubhouse and the Social Audio Movement: The good, the bad, and the others

Audio
Mar 02, 2021

In yesterday's live podcast (broadcast on Clubhouse), we discussed the audio social network movement: the advantages, disadvantages, key players, and what marketers should consider. Tune in to the discussion with eMarketer principal analysts Debra Aho Williamson and Jeremy Goldman, and forecasting analyst at Insider Intelligence Peter Vahle.

Analyzing Twitter's Q3 Earnings, a TikTok and Shopify Deal, and Whether Social Audio Has a Future

Analyzing Twitter's Q3 Earnings, a TikTok and Shopify Deal, and Whether Social Audio Has a Future

Audio
Nov 04, 2020

eMarketer principal analyst Debra Aho Williamson and junior analyst at Insider Intelligence Blake Droesch discuss how Twitter's Q3 earnings should be evaluated. They then talk about whether social audio will be the next big thing, TikTok's new partnership with Shopify, and if 2020 has been the year of live shopping.

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