Restructuring Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Restructuring

Pinterest trims workforce to keep pace in AI-driven ad market

Article
Jan 27, 2026

Pinterest’s AI pivot looks defensive: Workforce cuts aim to fund automation, but investors remain unconvinced that AI investment alone will restore growth momentum.

Bilt Card 2.0 is here. What changed?

Article
Jan 15, 2026

A 10% APR and fee-free rent dangle may not justify the new maze of spend requirements.

Omnicom rumored to retire DDB as part of its IPG merger

Omnicom rumored to retire DDB as part of its IPG merger

Article
Oct 29, 2025

Omnicom will retire advertising network DDB as part of its merger with Interpublic Group (IPG), set to close in November, per various reports. For advertisers, the end of DDB carries deeper implications than a simple brand retirement. It represents the erosion of a creative philosophy brands have historically relied on, and advertisers lose a partner that offered a distinct voice and strategy.

Meta’s AI brain drain raises retention concerns

Article
Sep 01, 2025

The news: Meta is struggling to retain talent after its splashy, expensive efforts to poach workers from OpenAI and Google, raising concerns about retention and the stability of its AI strategy. Multiple staff members recruited from OpenAI have returned to their former employer within weeks, per Wired. Some veteran Meta employees have also exited, potentially due to frustrations over the sky-high compensation packages offered to newcomers. Our take: This staff exodus intensifies concerns about Meta’s retention and organizational stability. Money may not equal loyalty, and the departures highlight both the limits of using compensation alone to win the AI talent race and a need to rethink how company culture, values, and mission factor into recruitment strategy.

Kraft Heinz and Unilever turn up marketing muscle amid sales pressures

Article
Jul 31, 2025

Consumer goods giants Kraft Heinz and Unilever are moving to stimulate demand in a challenging sales climate by increasing marketing spending on their most popular products. Both companies are betting on marketing to spur demand and improve brand equity in a slower-growth climate. But the question is whether stepped-up marketing will be enough to overcome rising consumer caution, particularly in categories like snacks and personal care, where purchases are more discretionary in a tariff-driven environment. Increased investments in promotions could pressure margins in coming quarters.

Citibank plans to “reenergize” its brand with a new marketing strategy

Article
Jun 05, 2025

Citibank is undertaking a major brand refresh through a bold new marketing strategy aimed at boosting relevance and customer engagement. Chief Marketing and Content Officer Alex Craddock outlined a comprehensive overhaul, including hiring specialized marketing talent, unifying wealth management services, and building a new brand platform targeting globally minded “change-makers.” The bank is shifting toward a data-driven, personalized approach using genAI and enhanced cross-channel content. Rather than incremental changes, Citi is reimagining its entire strategy to deliver more impactful, client-focused messaging—signaling a major pivot to a modern, cohesive, and insight-led marketing future aligned with its global presence.

Intel’s leadership shake-up signals shift as technology industry realigns around AI

Article
Dec 03, 2024

With Gelsinger out, Intel faces strategic crossroads—divest, restructure, or merge—all while navigating a leadership vacuum that could stall its AI pivot and attract opportunistic bids.

Verizon’s network outage after Hurricane Helene highlights carrier vulnerabilities

Verizon’s network outage after Hurricane Helene highlights carrier vulnerabilities

Article
Oct 01, 2024

The breakdown after Hurricane Helene raises concerns about carriers’ emergency preparedness as their investment cuts and layoffs hinder crisis response.

Key executives depart OpenAI as it abandons nonprofit roots to cash in on AI

Key executives depart OpenAI as it abandons nonprofit roots to cash in on AI

Article
Sep 26, 2024

As top execs exit, CEO Sam Altman’s push for a profitable OpenAI raises concerns about cultural shifts and talent retention.

Google Q4 earnings soar, but ad revenues fall short of expectations

Article
Jan 31, 2024

Google's Q4 in a nutshell: The search giant had strong overall earnings with a slight ad revenue miss, bolstered by cloud success and generative AI innovation.

Learn More About EMARKETER Market Research Tools and Insights.
Our premium research gives you need to unlock digital opportunities and make the right business decisions.
Learn how

Amazon layoffs multiply, indicating continued strife in tech sector

Article
Jan 06, 2023

Amazon laying off 18,000: That’s significantly more than previously disclosed and could indicate that widespread job cuts are around the corner for tech companies. Job uncertainty could lead to panic and stall innovation.

Goldman Sachs beats analysts’ estimates, but feels pressure from the economy and its Marcus tribulations

Goldman Sachs beats analysts’ estimates, but feels pressure from the economy and its Marcus tribulations

Article
Oct 19, 2022

Strong fixed-income trading drove revenue, but profits plummeted. The bank hopes restructuring will drive a turnaround.

Powerful data and analysis on nearly every digital topic.

Become a Client

Want more marketing insights?

Sign up for EMARKETER Daily, our free newsletter.

By clicking "Sign Up", you agree to receive emails from EMARKETER (e.g. FYIs, partner content, webinars, and other offers) and accept our Terms of Service and Privacy Policy. You can opt-out at any time.

Thanks for signing up for our newsletter!

You can read recent articles from EMARKETER here.
Access All Charts and Data
  • Learn about what technologies are transforming your industry
  • Gain exclusive perspectives from top industry leaders
  • Access thousands of data sets and forecasts via our iconic charts
Become a Client
or