New games, same ideology: Beijing regulators approved dozens of video games this week. But it may end up benefiting the broader tech sector and economy more than the gaming industry.

Livestreaming has become a prominent feature across the social media and digital video landscapes. Here’s how marketers are taking advantage of opportunities within the space.

Young consumers have led the way in terms of digital habits and consumption through the pandemic, but older age groups have been forced to catch up. Some old habits may die hard in these groups, but the digital future has definitely been hastened.