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Nbc Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Nbc
Canada Mobile Banking Emerging Features Benchmark 2021

Canada Mobile Banking Emerging Features Benchmark 2021

Report
Apr 16, 2021

This inaugural study, weighted based on responses to a consumer survey, ranks the seven largest Canadian financial institutions by assets according to their mobile banking capabilities. It presents detailed benchmarking data on the availability of 42 mobile features, selected by analysts based on their propensity to set FIs apart.

NFL opens the floodgates to streaming in new rights deals

Article
Mar 22, 2021

The NFL ensures more touchdowns for streamers: A new set of 11-year rights deals will make more football available on streamers, but distribution will remain tied to linear TV for the time being.

Streaming Services Spend Heavily on Marketing amid Pandemic

Streaming Services Spend Heavily on Marketing amid Pandemic

Article
Oct 21, 2020

Most advertisers have pulled back their spending, but streaming services are marketing themselves as heavily as ever.

Peacock Reported 10 Million Sign-Ups, but Marketers Should Keep an Eye on Time Spent

Article
Aug 05, 2020

During its recent earnings call, Comcast said that NBCUniversal's new streaming service Peacock reached 10 million sign-ups since its soft launch in April this year.

Q2 2020 Digital Video Trends

Q2 2020 Digital Video Trends

Report
May 28, 2020

COVID-19 has altered the relationship between TV viewership supply and advertising demand.

US Connected TV Advertising 2019

US Connected TV Advertising 2019

Report
Nov 25, 2019

Advertisers are embracing the popularity of connected TV by allocating more money to streaming platforms.

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