Influencer Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Influencer
Facebook’s Privacy Moves

Facebook’s Privacy Moves

Report
May 23, 2019

Facebook’s annual f8 conference is aimed at developers, but it included a range of announcements that will impact marketers as well. In this report, we go beyond the news and unpack what those announcements mean.

Marketers Around the World Are Banking on Microinfluencers

Marketers Around the World Are Banking on Microinfluencers

Article
Jul 31, 2018

With the exception of China and a few other countries, marketers across the globe are starting to focus their influencer marketing efforts on microinfluencers.

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