Wearables are shifting from fitness trackers to connected healthcare platforms. The value of AI, clinician access, and health data integration is expanding, as high costs risk excluding consumers who need these tools the most.
Reaching patients through insurers and providers could unlock wearable adoption among higher-need cohorts and strengthen long-term loyalty.
As the market for personal luxury goods emerges from a prolonged period of recalibration, growth hinges on fostering innovation and engagement with core consumers across the globe.
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