Electronics Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Electronics
Which products won’t consumers scrimp on, even as prices rise?

Which products won’t consumers scrimp on, even as prices rise?

Article
Feb 27, 2023

Forty-four percent of US adults plan to spend their normal amount on health and beauty products this year, according to a MetaPack survey. More than two-thirds said they’re not changing their spending on apparel (39%) or on DIY and gardening (34%).

US consumer tech spend to decline for second year in a row

US consumer tech spend to decline for second year in a row

Article
Jan 13, 2023

US consumers spent $497 billion on tech last year, according to the Consumer Technology Association. That’s a $15 billion drop from 2021. This year, spending will decline again, by $12 billion.

Global instability rocked the tech industry in 2022 and risks loom large for 2023

Global instability rocked the tech industry in 2022 and risks loom large for 2023

Article
Dec 20, 2022

A fragmented world is tech’s undoing: The post-pandemic global landscape is experiencing geopolitical friction that could derail decades of technological progress rooted in collaboration. Tech companies should be worried.

Amazon holds on to 80% of the books, music, and video market online

Amazon holds on to 80% of the books, music, and video market online

Article
Dec 15, 2022

Amazon will account for 38.2% of all US ecommerce sales this year, per our estimates. In addition to dominating the books, music, and video category, Amazon will capture 50.3% of computer and consumer electronics ecommerce sales and 47.0% of office equipment and supplies ecommerce sales in the US.

Online sales plummet, discounts grow as retailers fight for consumer dollars during the holiday season

Article
Nov 03, 2022

In a year plagued with rising prices and supply chain constraints, many retailers are hoping the holiday season will signal a return to normal. But according to Adobe, that may not be the case.

Amazon’s second Prime Day doesn’t stack up against inflation

Article
Oct 17, 2022

During last week’s Prime Early Access Sale, households spent about 40% less than Amazon’s Prime Day event in July, noted data analysis from Klover.

Back-to-college retail will score top marks for spend

Back-to-college retail will score top marks for spend

Article
Aug 18, 2022

US back-to-college retail spending will reach a new high of $73.9 billion this year, beating last year’s record of $71.0 billion and eclipsing the pre-pandemic figure of $54.5 billion in 2019.

Beijing-linked disinformation campaign targets rare-earth mineral industry

Article
Jun 30, 2022

Energy independence undermined: A group is using propaganda to keep other countries dependent on rare-earth minerals from China. As more disinformation looms, social media companies could help stop it.

International Seabed Authority decides future of clean energy and ocean ecosystems

Article
Apr 04, 2022

Mineral arms race dives deep: The future of clean energy and ocean ecosystems hangs in the balance of the UN’s closed-door decision-making on deep-sea mining. Yet there are greener trajectories.

The top 5 retail categories for smart speaker shopping

The top 5 retail categories for smart speaker shopping

Article
Dec 22, 2021

Health and beauty items are the most-purchased products via smart speaker, with 8.9 million US internet users ordering these products on their smart speakers between August 2019 and August 2021.

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US Ecommerce by Category 2020

US Ecommerce by Category 2020

Report
Jul 22, 2020

The coronavirus pandemic has dramatically altered the US retail and ecommerce landscape, with varying impacts in retail category growth.

US Ecommerce 2020

US Ecommerce 2020

Report
Jun 08, 2020

Coronavirus effects have radically altered the US retail and ecommerce landscape, with surprising changes in consumer behavior and category and retailer performance.

Top 10 Tech Trends from CES 2019

Top 10 Tech Trends from CES 2019

Report
Feb 20, 2019

This report provides an overview of the most important technology at CES 2019 and what it means for marketers, now and in the future.

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