Ctv Trends & Statistics
EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Ctv
How Roku Attracts Advertisers and Gets a Bigger Piece of Their TV Budgets
Interview
Aug 22, 2018
Scott Rosenberg, senior vice president and general manager of platform at Roku, discusses the company’s ad business and what advertisers want to see before they shift more ad dollars from traditional TV to connected TV.
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