Cord-cutters Trends & Statistics
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Connected TV Advertising
Report
Aug 23, 2018
Connected TV advertising is expected to grow, albeit not as fast as many would like, and certainly not as fast as audiences are embracing this platform for consuming content. Industry experts are optimistic that the ad dollars will eventually catch up with consumer adoption.
Cord-Cutting Accelerates as OTT Video Keeps Growing
Article
Aug 17, 2018
A record number of US consumers will have pulled the plug on pay TV by the end of 2018. In order to slow the viewer exodus, traditional TV providers are teaming up with an unlikely partner: Netflix.
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