Autonomous media buying Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Autonomous media buying
InMobi’s sell-side AI agent marks a shift in ad tech

InMobi’s sell-side AI agent marks a shift in ad tech

Article
Jun 04, 2026

InMobi and Scope3 have launched a sell-side AI agent, unlocking autonomous media buying across the mobile ecosystem.

Agentic Media Buying

Agentic Media Buying

Report
Apr 10, 2026

AI agents are set to reshape media buying, but it’s still early days. This year will be about building the infrastructure they’ll need for broad adoption. Early tests suggest they’ll lower costs, improve outcomes, and shake up the ad ecosystem.

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