Applebee's Trends & Statistics

EMARKETER offers market research, trends and statistics for a variety of topics and industries. Here you will find a collection of reports, articles and other resources for Applebee's
Industry KPIs: QSRs lose ground as value evolves

Industry KPIs: QSRs lose ground as value evolves

Article
Jul 13, 2026

Diners are favoring fast-casual and full-service restaurants that deliver better quality, convenience, or experience.

Jameson, Lucky Charms try their luck with St. Patrick’s Day campaigns

Article
Mar 05, 2024

Nearly a third (32%) of US consumers plan to celebrate St. Patrick’s Day this year, per Numerator. Of those, 91% say they expect to buy something for their St. Patrick’s celebration, with food and alcohol being the top items purchased.

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