Ecommerce supply chain issues—from out-of-stock products to delayed deliveries—have been at the forefront of consumers’ minds since the beginning of the pandemic. Well before the 2020 holiday season, concerns mounted about “shipageddon,” a potential event in which the supply chain wouldn’t be able to adequately meet significantly elevated ecommerce demand between Thanksgiving and Christmas.
Business Insider Intelligence research analyst Daniel Keyes and eMarketer principal analyst at Insider Intelligence Andrew Lipsman discuss how Amazon's Prime Day went and what to expect from holiday shopping this season. They then talk about miniature Ulta Beauty shops inside Target stores, the health of retail in 2021, and whether in-garage delivery can rival curbside pickup.
This will be a tough year for holiday season retail in the UK. Shoppers will spend less in 2020, and much of their spend will fall outside the traditional November–December time frame, leading to the lowest holiday retail sales total since 2015.
The UK is something of a global leader when it comes to retail ecommerce. As a proportion of total retail sales, only China will trump the UK in ecommerce sales penetration this year (41.2% versus 30.9%, respectively). The UK’s fulfillment and delivery infrastructure is, as one would expect, quite mature.
Business Insider Intelligence research analyst Daniel Keyes, eMarketer principal analyst Andrew Lipsman and senior forecasting analyst at Insider Intelligence Cindy Liu try their hands at playing a special, Amazon-themed game of "What's the Point?" where they discuss how the US House antitrust report affects Amazon, luxury brands on the platform, palm-print payment, all the new details about Prime Day 2020, and more.
In our first ever forecast for Prime Day, we expect that Amazon will generate $9.91 billion in worldwide sales, including $6.17 billion in the US.
eMarketer principal analysts Mark Dolliver, Andrew Lipsman and Nicole Perrin discuss lessons that businesses can take from the last recession and the effect it had on ad spending. How will digital hold up? Which channels are advertisers pulling back from? Will the US stimulus package help? They then talk about what consumers will likely spend less on if they lose their jobs, why Twitter will now allow COVID-19 ads and the knock-on effects of moving Amazon Prime Day.
Retailers can expect to see some shifts in 2020, like the impact of subscription services and white glove offerings from big and small retailers alike, and whether eco-friendly shipping options are really striking a chord with consumers.
Retailers can expect to see some new shifts in 2020, like the impact of politics on the retail holiday cycle and whether or not eco-friendly shipping options are striking a chord with consumers. RetailMeNot shares insight on these trends and more from their recent survey of senior retail marketers and consumers.
This follow-up to our Amazon Prime Day 2019 preview report analyzes the post-event results for Amazon and other retailers, and its implications for back-to-school season and beyond.
Amazon Prime Day serves as the unofficial kickoff to the back-to-school shopping season, and spending on back-to-school items is expected to reach $26.2 billion in 2019, according to the National Retail Federation (NRF).
The back-to-school shopping season is shifting from late- to midsummer, driven largely by events like Amazon Prime Day. Leveraging this change, online retailer Zulily is employing a mobile-focused strategy that pushes consumers to purchase all summer long.
eMarketer principal analysts Nicole Perrin and Andrew Lipsman, along with senior forecasting director Monica Peart, discuss Q2 results for Amazon and Google. They also chat about Equifax's $700 million fine, Amazon delivering packages to your trunk and interesting findings from Prime Day.
eMarketer principal analyst Andrew Lipsman dissects what we can expect from Amazon Prime Day 2019. He also discusses why Etsy sellers are getting frustrated and explains what to make of the newest D2C shaving brand.
It may have started as a holiday manufactured by Amazon, but Prime Day has become one of the biggest shopping events of the year. Nearly every major online retailer—including Walmart, Target and eBay—now offers competing sales during the annual July shopping event. For many Prime Day shoppers, the search for the best deals online doesn’t end with Amazon.
In April, Wayfair celebrated its second annual Way Day, a “holiday” dedicated to better-than-Black-Friday deals. The retailer saw double-digit sales growth over the first Way Day, as well as an increased number of orders and unique customers, according to an April 2019 report from Edison Trends. Better timing, an extended sales period and greater consumer offerings helped the retailer achieve these metrics.
Singles’ Day is the world’s biggest shopping event, and Black Friday is just around the corner. Holiday shopping is a major driver of retail and ecommerce around the world, but spending and which holidays drive the most activity vary by region.
Amazon aggressively discounted its own branded electronics for Prime Day this year, and the strategy seems to have worked as consumers scooped up Amazon Fire and Amazon Echo products.
Amazon Prime Day was just last month, but by hype-cycle standards July might as well be last year. Reports keep coming in, though, and are adding more color to the original narrative. The online giant said more than 100 million products were purchased during the event this year. And it looks like mobile is playing a larger part.
In the latest episode of the "Behind the Numbers" podcast, eMarketer's Andrew Lipsman and Krista Garcia take a look at some of the key data points and storylines that emerged from this year's Prime Day event.
Powerful data and analysis on nearly every digital topic.
Become a ClientWant more marketing insights?
Sign up for EMARKETER Daily, our free newsletter.
Thanks for signing up for our newsletter!
You can read recent articles from EMARKETER here.